1. Perhaps the most popular of all lotteries of this century was the Irish ospitals'Sweepstakes,established in 1930. 
   这个世纪最受欢迎的彩票也许就是1930年设立的爱尔兰人医院的赛马彩票了。
2. But when a colleague introduced her at a corporate cocktail party as Robin, the Sweepstakes Queen of Cable a reference to her successful viewer contests Roffer realized there had been one brand she'd neglected: herself. 
   但是当一位同事在公司的鸡尾酒会上把她作为有线电视观众评奖中囊括一切奖项的皇后介绍给大家时，罗菲意识到有一个品牌被她忽视了，那就是她自己。
3. In her new book Make a Name for Yourself:Eight Steps Every Woman Needs to Create a Personal Brand Strategy for Success, Roffer explains how she changed her image from Sweepstakes Queen to Premier Brand Strategist for the Digital Age. 
   在她的新书《为自己创名气：女士成名创造个人品牌战略的8个步骤》中，罗菲介绍了她是如何将自己的形象从获奖皇后转变为数字时代头号品牌战略家。

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